The Unmet Transit Needs Process comprises annual cycles designed to provide the public a forum to offer input on transit needs they feel aren't currently being met in the Shasta Region. It begins in October with outreach via social media, bus brochures, informational posters, and distribution by partner agencies, social service agencies, and not-for-profit organizations. The public input opportunity ends in March, a week after the February the SRTA Board of Directors meeting. Following that meeting, findings and a final report are developed. The graphic below outlines the annual cycle.